Social Responsibility Projects

I volunteered for CEDAR Foundation for nearly 6 years and together we did various campaigns and events aiming at collecting donations for providing better life for children with special needs. I organized many charity activities, and was involved in the organization of the foundation’s biggest annual charity event – the annual ball that was visited by more than 300 people. I helped with the event planning and management, and I also contributed by building partnerships and some attractive prizes for the charity raffles, as well as by securing pro bono celebrity hosts.

I was volunteering at the foundation by supporting their social media content and expanding their points of sales both offline and online.  

As part of Publicis Groupe, in 2011 I contributed to the establishment of Food Bank Bulgaria, which aimed at government lobby towards changing the law of food waste and its relation to corporate taxes.  

Chess tournaments, coding for kids, puppet shows, public readings, seasonal workshops, yoga classes, painting workshops, cooking classes – I have organized and managed more than 500 educational, inspiring and creative events for kids.

While working at Bulgaria Mall, I successfully convinced the management to support the WWF’s special annual movement, which aims is to encourage individuals, communities, and businesses to turn off non-essential electric lights. Devoted to spreading the message as vastly as possible, I communicated the campaign with the internal stakeholders of the company, with our partners, and with clients, fans, and followers of the brand online. On the Earth Hour, we would turn off as many lights in the shopping mall as allowed for the safe functioning of the business. The most iconic part of the project was to completely shut off the lightening of the outside façade of the building, turning Bulgaria Mall into one of the first buildings in Bulgaria to publicly support the movement.

As a volunteer, I supported the foundation's mission which is to encourage and support young artists in the arts, music, and film industries. The aim is to provide financial, professional, and moral support to allow young talent to accomplish their work by producing and popularising their specific projects. 

As a representative of Bulgaria Mall and together with The Bulgarian Patient Forum, Family Health Association and Sofia Hospital, we launched an information campaign on reproductive health and helped one couple get a free in-vitro procedure.